Hey, it's great to meet you 👋

After graduating from the London College of Fashion with an MA in Fashion Marketing, I kicked off my career at not one, but two independent fashion startups as a Marketing Manager in London. I wore a ton of hats across all aspects of branding, graphic design and digital marketing but it didn't take long to realise that email marketing was where I truly clicked – where creativity and the numbers come together.
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This led me to a role at the luxury skincare brand ELEMIS, where I got to do exclusively emails. From briefing and building to deploying and analysing, I dove deep into all things email marketing until the pandemic hit…

In 2020, I went freelance and haven’t looked back! Since then, I've left London for the beautiful Pacific Northwest, travelled the world with my husband, and helped over 65 clients (and counting!) revamp their email marketing. One thing became crystal clear: Brands needed emails that are both beautiful and effective, but the two don’t always go hand in hand.

While I’m skilled across the board when it comes to email marketing, my background in design makes email design the area where my heart truly lies. I specialise in Klaviyo, and knowing the platform inside and out, I offer comprehensive email design and setup services for brands who use Klaviyo as their ESP.

‍I also offer design-only services, where I use Figma to create stunning, custom email templates that you can edit and use as you please. I’m all about flexibility, so I’m happy to help you find the best tools to update your assets. Whether you need editable templates in Canva or Photoshop, I’ve got you covered.

While I mainly focus on email design and setup services, for select clients, I also offer advice on segmentation, flows, and content strategy.

Ready to get started? Drop me a line